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Four main rights that customer can receive once obtains a products:-
1. Personal Rights Use.
The customer can use the products for their own use. They
cannot distribute it in any way.
2. Resell Rights.
The customer can use the products as well be able to sell it to
others.(Depending on specific term they might give it away as
well)
3. Master Resell Rights (MRR). The customer can use the products, sell to others and can also sell the rights to others. (Depending on specific term they might give it away as well)
4. Private Label Rights (PLR).
The customer can use the products, sell to others, sell the
rights to others and also could edit the products and call it their
own as the original creator.